brand strategy & identity

Coherence 45

Coherence 45 is a sales acceleration studio whose mandate is to help companies grow through intelligent CRM optimization and automation.  C45 uses data-science to evaluate and pinpoint a company's growth potential and to highlight potential inefficiencies. 

Logo & Brand Design

We designed a bold, but flexible logo and brand for Coherence 45.  It was important for the brand concept to flow into various iterations of the business.  A primary logo was designed, including a secondary brand logo and submark.


Coherence 45 logo

brand color palette

Michael Kabram brand colors

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